We
Stand for DRYCARPET™:
1-800 DRYCARPET®
is the only company in the world
that manufactures and uses a
DRY
ORGANIC™ Product. You
will enjoy our technicians!
They're all dedicated
franchise
and/or license owners.
Manufacturing
DRY ORGANIC™:
Our chemist
has invented
the very
best product on earth for
carpet care.
Pure Genius:
The genius behind 1-800
DRYCARPET® starts with our
product,
second our
brand,
third
technology,
forth
our
dry system
and fifth
the
support
that we offer
franchise owners.
The Power
of DRY®:
(Circa 1996)
DRY
ORGANIC™ Video
San Francisco
Channel 4 TV Interview
I am amazed
at how many
loyal
customers
we have
around the
country
through our network of dedicated
franchise
owners.
Our
proprietary dry organic product is
changing the way people
feel about carpet cleaning.
And, that is so cool.
Customer blogs
My
Story:
I've always had an entrepreneurial spirit, from an early age I had an interest in cars. Later as a young adult
I started one of the first mobile auto detailing companies in Southern California,
Allied Mobile Detailing
(1-800-2DETAIL). In 1995 Allied
Mobile Detailing was sold with
the assistance of Mr. Mike
Mugavaro and The Franchise
Broker.
It was during this time
I recognized some key factors which later became the cornerstone
philosophy of building 1-800
DRYCARPET, these are
customer satisfaction and
recognizable BRAND identity.
In 1995, I teamed up with world renowned
chemist Dr. Don Atkins and developed
a dry organic product for
carpet.
Why
1-800 DRYCARPET®:
My
Blog
First and foremost I wanted to clearly
communicate that my company
stood for something entirely
different than steam, chem, foam
or pseudo "dry and/or dri"
methods.
Secondly, I wanted to make it
easy for
people
to get in
touch with us. There's an
interesting story how this
number became available.
In the mid 90's the company
obtained the toll free number
1-888-DRYCARPET and a lady named
Paula who worked for IBM in New
York was receiving calls for us
on her pager; 1-800
DRYCARPET.
I called her 800 number from
time to time to check in and to let her know that I
was interested in her pager number.
The problem was that her number
was not hers, it belonged to a
paging company. After
several months of people from
California bothering her with
carpet cleaning inquiries she
called me and turned over her
pager number/account to me.
Then the paging company (also
based in New York) told me that
they were going to "RESPORG" the
number over to me (RESPORG is a
telecommunications acronym that
means "responsible
organization"). So, the
miracle of obtaining our catchy
brand-name (and phone number) is due, in part, to
the cooperation of a nice lady
with IBM and the
generosity of her paging
company.
Why is our
product
called
Swedry®:
I'm
half Swedish and while
visiting family in Sweden, I noticed a bus that had
"SWEDEBUS" written in large
letters on the side. So, I stuck
"SWE" in front of "DRY". Originally I wanted to call the
product "SPONGEX". I decided on "SWEDRY" in
honor of my mother and my family
in Stockholm, Nykvarn and Malmo.
Since the late 90's the
company
has focused on
Internet
software
as well as
green technology.
We're known for featuring customers in our
radio ads,
Blogs, and in
print
media.
Cantrell lives
in Orange County, CA.
The Power of DRY®
- In My Own Words:
1-800 DRYCARPET is pleased
to be
the
only company in the world
that manufactures and uses a
dry,
organic carpet cleaning
product
to clean carpet. In 1992 I
had the pleasure of being
introduced to prominent
chemists
and engineers who supported
the idea of developing a new
category/service concept.
Up
to now, we've defined our
own terms, and if we're
branching out it's because
we need to. -
Greg Cantrell |
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Member:
International Franchise
Association
*new
category
- The first company to offer
dry carpet cleaning came from
Great Britain Circa 1928 |
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